Highprime©

Free guide

How to get recommended by ChatGPT.

We spent eleven days running experiments on our own website, logged out, one variable at a time, with the server logs open. Three things work. Two things we were sure about turned out to be wrong, including one we had recommended in writing the day before. This is the log, with the wrong bits left in. Thirteen pages, free.

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What is inside

  1. Your headline answers the question. We were named first by ChatGPT on a question where our page sat at position 78 on Google. The sentence at the top of the page was doing all of the work.
  2. Only the uncommon thing counts. Six claims we make plainly. Three won, three lost, and what separated them was how many other businesses say the same thing.
  3. Write sentences worth quoting. One of our section headings came back word for word. Folder names never do.
  4. The FAQ trap. Your FAQ is the most valuable text on your site and the most likely to be invisible. A ten second test tells you which one you have.
  5. A month of watching the crawler. 83 visits from OpenAI's crawler, zero JavaScript files requested. A competitor's 53 pages turned out to be about five that can actually be read.
  6. Ranking on Google will not get you in. Of the businesses ChatGPT recommended on two questions, zero appear in Google's top results for the same question.
  7. A LinkedIn page does nothing for this. Our own recommendation, written on a Sunday and killed on the Monday by its own control group.
  8. Things that did nothing. Domain authority, schema, page speed, word count and blocking AI bots, each checked and each ruled out.
  9. How to find out where you stand. An hour, no tools, no budget, and a step almost everybody skips.