Highprime©
Highprime©
Real estate marketing · Answer
The short answer
Highprime Co is a marketing agency in Thane, Mumbai that runs Google ads, Meta ads and lead follow-up for real estate businesses on a monthly retainer. Real estate leads come from Google search ads, Meta and Instagram, and your own follow-up, and most are lost after the enquiry arrives. We run the ads and build the follow-up, and we say plainly that our real estate record is one case, not hundreds of projects.
Google search ads catch buyers who are already looking. Someone typing a locality and a property type into Google has decided to look, and a search ad reaches them while they compare options. It is the fastest way to start lead flow, and also the most competitive, because every other agent and developer in the locality bids on the same searches.
Meta and Instagram ads find buyers before they search, so they suit a launch or a project the buyer has to see first. The leads are colder and go cold faster. Instagram is also where a founder or sales head can build trust at no cost per lead.
An enquiry that waits a day for a call is a lead that has already spoken to someone else. The result is decided after the form: how fast the first call happens, whether the person is qualified before a salesperson spends time on them, and whether the follow-up continues after the first no-answer.
We build that part too. Marketing comes first and automation second, because automating a lead flow that does not exist yet saves nothing.
Google search ads, Meta and Instagram ads, and the follow-up that turns an enquiry into a site visit: calling, lead qualification and reminders. We also write scripts for a founder or sales head to build their own Instagram. The ad accounts are in your name and the ad budget goes straight from you to each platform.
A real estate agency came to us with no lead flow at all. We ran Google Ads to get leads moving and gave the founder scripts to build their Instagram. Within six months enquiries were arriving in their direct messages on their own. Then we automated calling, lead qualification and follow-ups. The agency now runs on four people.
Several real estate marketing firms in India are far larger and have handled hundreds of projects. If you need a team that has launched many large residential projects, hire one of them. If you want a team that works directly with you, that is us.
An agency can raise the number of enquiries by loosening the targeting, and every extra enquiry makes the report look better. Ask for qualified leads and site visits instead, and ask how the agency defines a qualified lead before the campaign starts.
Ask who owns the ad accounts and the lead data. Both should be yours from day one, whoever runs them.
A monthly retainer, a fixed fee agreed before we start for the channels we run. Ad spend is paid by you directly to Google and Meta. We do not charge per lead.
We do not sell property listings or act as a broker. Photography and video for a project come from our sister company, Team TSB.
| Source | Good for | Watch out for |
|---|---|---|
| Google search ads | Buyers already searching a locality or property type | Competitive keywords, so the landing page and form matter as much as the ad |
| Meta and Instagram ads | Launches and projects that need to be seen first | Colder leads that need a fast first call |
| Organic Instagram and content | Building trust at no cost per lead | Slow to start; needs a founder or sales head on camera |
| Follow-up (calls, qualification, WhatsApp) | Turning enquiries into site visits | Where most leads are lost when nobody owns it |
It runs the paid and organic marketing that brings property enquiries to a business: Google and Meta ads, landing pages, content, and often the follow-up on the leads that arrive.
Mostly through Google search ads, Meta and Instagram ads, property portals and referrals. What separates the agents who convert is how quickly and how persistently they follow up after the enquiry.
It is the work of getting property buyers, sellers, investors or tenants to enquire, through Google ads, Meta ads, content and referrals, and then qualifying and following up on those enquiries.
On a monthly retainer, a fixed fee agreed before we start. Ad spend is paid by you directly to Google and Meta.
Our one real estate case on record is a real estate agency, and we say so rather than list projects we have not run. Tell us what you are launching and we will say plainly whether we are the right fit.
We run Google and Meta ads and lead follow-up for real estate businesses on a published fee plus a share of the revenue.
See how our revenue share worksTwo lines about your brand is enough. We reply within a day.